noun
- the act of taking parts from one machine or product to repair or build another, especially when the original is no longer needed
- the situation in which a new product or service reduces sales of an existing product or service from the same company
Usage: common in manufacturing and repair contexts
Usage: business and marketing term
Examples
- The repair shop used cannibalization to fix the broken printer by taking parts from an older model.
- The company worried about cannibalization when they launched their new smartphone model.
- Cannibalization of the old aircraft provided essential components for the newer fleet.
- Market analysts predicted cannibalization would reduce sales of the original product line.
- The factory avoided cannibalization by maintaining a separate inventory of replacement parts.
- Cannibalization of legacy systems helped reduce IT costs during the technology upgrade.