1. a substance used to give color to something

Examples

• The food manufacturer added a red colorant to make the candy more appealing.
• Natural colorants like turmeric are becoming popular alternatives to synthetic dyes.
• The paint contains several colorants to achieve the desired shade of blue.
• Textile workers mixed the colorant with water before dyeing the fabric.
• The cosmetics company uses only approved colorants in their lipstick formulations.
• Artificial colorants must be listed on food packaging labels.