1. plural of drumbeating; repeated or continuous beating of a drum or drums
Usage: usually plural; can be literal (the sound) or figurative (persistent promotion or advocacy)
2. persistent or aggressive promotion, publicity, or advocacy for something
Usage: figurative use; often implies excessive or annoying repetition

Examples

• The drumbeatings from the marching band echoed through the stadium.
• Despite all the drumbeatings by the marketing team, the product failed to gain traction.
• The constant drumbeatings for the new policy grew tiresome.
• We heard the drumbeatings of the parade approaching from several blocks away.
• The candidate's drumbeatings about his accomplishments dominated the campaign.
• The drumbeatings of the tribal ceremony lasted well into the night.