noun
- a person who has the power to affect the purchasing decisions or opinions of others, especially through social media or online platforms
- a person who has significant influence or impact on others' thoughts, behaviors, or decisions in any context
Usage: modern usage; often used in marketing and social media contexts
Usage: general sense
Examples
- The fashion influencer shared her new clothing line with her two million followers.
- Social media influencers often earn money by promoting products in their posts.
- She became an influencer in the fitness community by posting workout videos.
- Many brands partner with influencers to reach younger audiences.
- The influencer's honest review of the product convinced thousands of people to buy it.
- He is considered an influencer in the tech industry because of his innovative ideas.
- Micro-influencers with smaller but engaged audiences can be very effective for marketing.
- The influencer's latest post received over one million likes in just one day.