1. the practice of promoting or selling a product or service using aggressive or questionable marketing tactics
Usage: often used critically or disapprovingly

1. to promote or sell something using aggressive or manipulative marketing methods
Usage: often used critically or disapprovingly

Examples

• The company was accused of marketeering when it exaggerated the health benefits of its product.
• Social media influencers are sometimes criticized for marketeering unproven supplements to their followers.
• The film studio engaged in aggressive marketeering to boost ticket sales for the blockbuster.
• Critics argue that the pharmaceutical industry relies too heavily on marketeering rather than honest communication.
• She decided to market her business ethically rather than resort to marketeering tactics.
• The startup's marketeering strategy focused on creating viral content and buzz.
• Consumer advocates warn against the marketeering practices used by some fast-food chains targeting children.