1. to set an incorrect or inappropriate price for something
Usage: third person singular present tense of ‘misprice’

Examples

• The store frequently misprices its seasonal items.
• When the computer system misprices products, customers often complain.
• The restaurant misprices its wine list compared to competitors.
• If the company misprices its services, it will lose market share.
• The auction house sometimes misprices rare collectibles.
• The retailer misprices clearance items to move inventory quickly.