1. Plural of narrowcaster; companies or individuals that transmit radio or television signals to a specific, limited audience rather than a mass audience.
Usage: media/broadcasting term; often used in the context of cable television, satellite radio, or specialized digital platforms

Examples

• Narrowcasters have found success by targeting specific demographic groups with tailored content.
• The rise of streaming services has created new opportunities for narrowcasters to reach niche audiences.
• Unlike traditional broadcasters, narrowcasters focus on specialized programming for particular interests.
• Many narrowcasters use data analytics to understand and serve their target viewers better.
• Cable channels are examples of narrowcasters that appeal to specific viewer preferences.