1. to price higher than a competitor; to charge more for a product or service than others
Usage: third person singular present tense of 'outprice'; business/commercial context

Examples

• The luxury brand outprices its competitors by 40 percent.
• If we outprice the market, customers will shop elsewhere.
• That retailer consistently outprices similar products at other stores.
• The company outprices itself out of the budget segment.
• Premium brands often outprice generic alternatives.