1. the practice of selling something before it is available or completed
Usage: business

1. present participle of presell: to sell something before it is available or completed

Examples

• The company began preselling tickets for the concert six months in advance.
• Preselling the new smartphone generated significant buzz before its official launch.
• The developer is preselling condos in the building that won’t be finished until next year.
• They are preselling copies of the book to gauge interest before printing.
• The preselling campaign helped the startup raise funds for production.
• Many video games now rely on preselling to fund development costs.