1. the action of removing a newly purchased product from its packaging, especially when recorded and shared online
Usage: modern usage; often associated with social media

1. to remove something from a box or package
Usage: present participle of ‘unbox’

Examples

• She filmed an unboxing video of her new smartphone for her YouTube channel.
• The unboxing experience was carefully designed by the company to impress customers.
• He spent the afternoon unboxing all the items he ordered online.
• Unboxing videos have become popular on social media platforms.
• The children were excited about unboxing their birthday presents.
• She enjoyed the ritual of slowly unboxing her luxury purchase.
• The unboxing revealed that one item was missing from the order.